What’s your backup plan?

by Jared Smith September 16, 2017 Uncategorized

One of our clients had a webinar launch this morning… and Murphy was excited it was a Saturday. The client

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20 Lessons Learned Optimizing Websites

by Jared Smith June 27, 2017 Uncategorized

After over two decades of building websites and spending the last 6 years focusing almost exclusively on optimizing conversion rates,

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Why Your CRO Efforts Suck

by Jared Smith August 26, 2016 Uncategorized

About a year ago you started focusing on Conversion Rate Optimization. You hired an agency to help you get started.

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Innovation Presentation – Register to Checkout

by Jared Smith July 01, 2016 Uncategorized

Contour This Innovation Presentations demonstrate our innovations we’ve found work across a wide range of websites. The Sign-In or Register

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Retail Lab to “Fix” Ecommerce

by Jared Smith May 18, 2016 Uncategorized

As commerce migrates to online devices and mobile devices, retail stores are losing huge portions of their revenue to outdated

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What CRO Professionals Do That Separates Them from Amateurs

by Jared Smith May 11, 2016 Uncategorized

In the strictest sense of the word, a professional earns the majority of their livelihood from their craft. The amateur

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How To Beat Your #1 Competitor

by Jared Smith May 04, 2016 Uncategorized

In marketing, we are always worried about the competition.  If I ask you to think about your biggest competitor, you

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The ultimate sales pitch

by Jared Smith April 27, 2016 Uncategorized

Having worked with a few different direct sales companies and numerous B2B and big ticket offers, I’ve learned a few

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Make Buying an Experience

by Jared Smith April 20, 2016 Uncategorized

Since the beginning of e-commerce, websites have been working to make the checkout process invisible. Amazon is at the forefront

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Why Online Conversion Rates SUCK

by Jared Smith April 13, 2016 Uncategorized

Why do we just accept low conversion rates on our websites? The average conversion rate of an ecommerce website is

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